Thinking of Selling Your Monterey Peninsula Home?

If you’re considering selling your home on the Monterey Peninsula, there are a few pre-marketing steps to consider so that when your house hits the market, it will sell, not sit! Sometimes sellers get caught up in the timing with seasons or large local events, but the truth is the Monterey Peninsula is a consistent real estate market. Our advice would be to focus more the presentation than the season. It’s a seller’s market, and the buyers are ready to get in! Here are a few of the items we recommend when preparing to list your Monterey Peninsula home.

Preparing to List Your Monterey Peninsula Home Step 1: Cleaning and Staging

A good cleaning can go a long way when preparing the house to sell. If your carpet is in good shape, have it professionally cleaned so it shows in tip top condition. Hire a gardener to add color with plants and shrubbery near the entrance. The entry is such a visually important piece of the puzzle when preparing a home to sell – consider painting the door and trim to really make it intriguing for a prospective buyer. Directing a buyer’s eye with colors and furniture that suit the house is the key when preparing to sell, so work with a staging consultant to help with this. Orchids are great centerpieces on the inside, geraniums are wonderful for the exterior.

Preparing Your Monterey Peninsula House to Sell

An example of geraniums adding color to a cute art studio in Pebble Beach

Preparing to List Your Monterey Peninsula Home Step 2: Photography

Once the house is clean, you’ve added color and possibly worked with a staging consultant, the next step is photography. Drone photography can set your listing apart from the rest as a great way to convey the location of your home to a buyer, as well as point out ideal exterior characteristics such as the orientation of the home, the unique architecture, or maybe the spacious lot.

Preparing to List Your Monterey Peninsula Home

An example of drone photography showing our listing’s close proximity to the ocean.

Preparing to List Your Monterey Peninsula Home Step 3: Inspections

Inspections are an important part of marketing with The Heinrich Team. We recommend having home and pest inspections available to interested parties so that you stay in control of the price. Otherwise, a buyer may find out more than you know about your home, which could lead to large credit negotiations during escrow.

So there you have it! Three factors to consider when preparing to sell your house in Carmel, Pebble Beach, Carmel Valley, Monterey etc. . . Have ideas for other great pre-marketing steps? Leave a comment below, and please share with your friends!